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04/15/2014 Builder Confidence Holds Steady in April

April 14, 2014 - Builder confidence in the market for newly built, single-family homes rose one point to 47 in April from a downwardly revised March reading of 46 on the National Association of Home Builders/Wells Fargo Housing Market Index (HMI) released today.
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04/14/2014 10 Steps to Winning Home Sales Demonstrations!

A proper home demonstration not only helps you to qualify the prospect and improve your rapport, it also allows you to thoroughly understand your prospect. This successful demonstration enhances your relationship, thereby increasing your ability to sell
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04/14/2014 6 Tips for Housekeeping and General Job Site Safety

Following these rules will help you avoid common jobsite hazards and keep your construction sites looking neat, professional, and well cared for:
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04/14/2014 7 Must Haves to Survive and Thrive as a Small-Volume Builder

According to the National Association of Home Builders (NAHB), a small-volume builder constructs 25 or fewer homes a year. These builders comprise most (about 70%) of NAHB’s builder members, and two-thirds of them build fewer than 10 homes a year.
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04/14/2014 ASHRAE Joins NAHB and ICC to Develop New National Green...

The National Association of Home Builders (NAHB), building science society ASHRAE and the International Code Council (ICC), developers of the ICC Family of Codes for the built environment, today agreed to jointly develop the 2015 edition of the ICC/ASHRAE 700 National Green Building Standard. This is the third edition of the standard and the first time that ASHRAE has partnered on its development.
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04/14/2014 Creating a Lifestyle Budget: Your No. 1 Task as a Small ...

Determine what it costs to live the life you choose and, from there, build a company that generates income that will cover your needs. By Bill Asdal and Wendy Jordan The ultimate purpose of business ownership is achieving your personal goals, such as t
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04/14/2014 Green Building Strategies: From Plan to Profit

The United States has made strides in residential energy efficiency, according to U.S. Department of Energy (DOE) data. Average household energy consumption dropped by 31% between 1978 and 2005,[i] while home electronics usage and home sizes were growing. Despite these efficiency gains, there is plenty of room for improvement!
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04/14/2014 Guidelines to Align Your Sales Process!

Follow these guidelines to align your sales process with the prospect’s goals: • State questions so they assist the customer. If you appear to be self-serving, your home and community may be eliminated for that reason alone.
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04/14/2014 Leave A Good Impression With These 7 Steps for Online Branding

Every time you touch people online you make a brand impression. Impressions are also created when they visit your social sites. Whether it is a good impression or a bad impression depends on the quality of the interaction and how well you fulfill your company’s brand promise.
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04/14/2014 Managing Trade Contractors and Employees

The greatest advantage of a written agreement is mutual and clear communication. Written contracts detail a builder’s requirements and eliminate many areas of potential disagreement. They also can align the trade contractor’s work with what was promised i
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04/14/2014 Marketing Strategies to Help You Win Jobs When You're Not...

A lot of builders market their products and services in very similar ways. Beautiful pictures of exteriors and interiors, customer testimonials, a statement of company philosophy and values, a list of services, etc. Often, you can almost change company names and insert them on top of each other's Web sites and literature.
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04/14/2014 Maximize Option Sales to Stay on Top of the Housing Market

Option selling is arguably the most important customer service and profit opportunity in home building today. During slow housing markets, savvy builders use their design centers to entice prospective home buyers. The community sales person, in anticipati
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04/14/2014 NAHB Study Reveals What Home Buyers Really Want

The housing downturn of the last few years affected not only the number of new homes that are built each year, but also the characteristics, features and size of the ones that do get built. Builders and other industry professionals now have an opportunity to find out what home buyers really want and will not give up in today’s market, as well as which features they are ready to leave behind in light of current economic realities with a new publication from the National Association of Home Builders (NAHB).
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04/14/2014 National Green Building Standard™ Commentary, 2012 Edition Now..

The National Green Building Standard™ Commentary, the companion publication to the ANSI-approved 2012 ICC-700 National Green Building Standard (NGBS), is now available for purchase through BuilderBooks.com, the publishing arm for the National Association of Home Builders (NAHB), in both print and eBook formats.
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04/14/2014 New Book Simplifies the Home Maintenance Process

Spending a few minutes each week caring for your home is essential to ensuring its livability and value now, and getting the best sales price later. Home Maintenance Made Easy: What to Do, When to Do It, When to Call for Help published by NAHB MyHome Press, an imprint of National Association of Home Builders (NAHB), explains the small, but significant steps home owners can and should take to keep their home in good working order.
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04/14/2014 New Guide Helps Builders Navigate 2012 Residential Code

A new guide co-published by the National Association of Home Builders (NAHB) and the International Code Council (ICC) provides critical answers to the most frequently asked residential construction jobsite code questions. Available through BuilderBooks, NAHB’s publishing arm, the 2012 Home Builders’ Jobsite Codes: A Quick Guide to the 2012 International Residential Code, is a portable guide for home builders, contractors, inspectors, architects, engineers and other construction professionals.
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04/14/2014 Protecting the Earth and Your Bottom Line

Green Building is the future! Build Green and Save: Protecting the Earth and Your Bottom Line by Matt Belcher is the easy-to-read comprehensive reference that provides the information needed to build green while protecting the earth.
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04/14/2014 Provide Essentials, Including Prices, Floor Plans, On Your...

Providing comprehensive information on your website enhances your company’s reputation. Consumers look for transparency in sales transactions. They already have a wealth of information at their fingertips. They are rightfully suspicious when information that should be accessible is not.
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04/14/2014 Six Daily Steps to Creating An Attitude of Success!

Repeat the following steps daily to create an attitude of success and ensure that you have the “it” factor. Set goals: Define your goals, write them down, and review them daily. How much money do you desire? How many sales and closings do you need to ha
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04/14/2014 The Social Media Mind Set

Today’s buyer thinks differently. Perhaps you have heard about crowd sourcing and group think, but you haven’t yet registered what these terms mean for your business. Most consumers are going to ask their friends before they buy.
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04/14/2014 Time-saving Turnkey Solution for a Green Homeowner Manual

NAHB BuilderBooks’ Your New Green Home and How to Take Care of It homeowner education manual template on CD helps builders of one- and two-family homes develop a homeowner education manual that meets the requirements of the National Green Building Stand
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04/14/2014 ValueMatch™ Selling for Home Builders—The Six Essentials Sales..

The following six sales skills allow you to differentiate between conversational chatter and what is important to potential home buyers. You must listen to your prospective home buyers. Go from their words to the definitions of those words and then to the
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The Cost of Doing Business Study, 2014 Edition

The Cost of Doing Business Study, 2014 Edition

**CURRENTLY ON BACKORDER**
Profits are up! How does your busiess measure up?

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Sales & Marketing Checklists for Profit-Driven Home Builders

Sales & Marketing Checklists for Profit-Driven Home Builders

Just Released!
The expanded third edition of this popular book covers the major steps

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What Home Buyers Really Want: Ethnic Preferences

What Home Buyers Really Want: Ethnic Preferences

Just Released!
This study is based on a survey of recent and prospective home buyers

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Home Maintenance Made Easy: What To Do, When to Do It, When To Call For Help

Home Maintenance Made Easy: What To Do, When to Do It, When To Call For Help



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National Green Building Standard, 2012 Edition

National Green Building Standard, 2012 Edition


Breaking News! ANSI Approves Next Generation of the ICC 700 National Green Building Standard™

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Social Media 3.0: It's Easier Than You Think

Social Media 3.0: It's Easier Than You Think


Create the online buzz to boost business and increase sales.

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